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May 11, 2022
Date: Jun 9, 2022
Sponsored by Lifecycle, SMARTY
Date: 9th June 2022
Time: 2pm BST
The multi-brand strategy is a powerful approach to capitalize on market segmentation and monetise networks. It allows reaching more consumers and underpins the main brand’s growth, opening new revenue channels. SMARTY Mobile, launched by Three, is one of the most successful telecom sub-brands in the UK. In this webinar, they join Lifecycle Software to lift the veil on the ingredients for a successful multi-brand strategy.
Join this webinar to learn about:
The secret of a successful Sub-brand
Differentiated positioning strategies
Lessons learnt and future opportunities
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