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There seem to be concerns amongst the analyst community that the Apple brand isn't strong enough outside of North America to compete with the big names in the handset space.
January 31, 2008
There seem to be concerns amongst the analyst community that the Apple brand isn’t strong enough outside of North America to compete with the big names in the handset space.
On Tuesday, Deutsche Telekom’s domestic mobile unit, T-Mobile, announced that it has sold 70,000 iPhones on contract, since the device launched at the start of November.
Avian Securities notes that the German figures have come in weaker than both France and the UK – France Telecom hit the 70,000 mark on January 10, while O2 in the UK has shifted 200,000.
The analysts believe the disappointing figures highlight the level of competition in the European handset space, with an abundance of 5 megapixel cameraphones and touch screens flooding the market.
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