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Sony Ericsson onto a good thing

Sony Ericsson looks to have hit the sweet spot by attaching the Cyber-shot and Walkman brands of its Japanese parent to its mid and high end phones. The mobile phone manufacturer on Thursday reported that net income for the third quarter almost tripled over the past year, shooting up to Eur298m (£201m), compared to Eur104m [...]

Sony Ericsson sets sights on top three

Sony Ericsson, the Swedish-Japanese handset maker, reached its fifth anniversary Monday and set itself the target of becoming one of the top three players within five years. Over the past five years the 50:50 joint venture has leapt from a loss making sixth place to a profitable fourth position in terms of global handset market [...]

Sony’s M-Buzz too expensive and niche – analysts

Analysts have serious reservations about Sony Ericsson’s new mobile promotional space for breaking or emerging artists, dubbed ‘M-Buzz’. The new service is being marketed as a compliment to the firm’s existing ‘PlayNow’ download service and its range of Walkman phones. M-Buzz will, according to Sony, enable consumers to download featured full tracks, videos, biographies, gig [...]

Sony Ericsson surges in

Mobile manufacturer Sony Ericsson on Thursday said its Q2 earnings almost doubled, largely due to strong sales of its Walkman music phones. Spurred on by the growth, the handset maker raised its global market forecast for 2006. The company said its net profit rose to Eur143m (£98.79m) in the three months ending June 30, up [...]