If it isn’t a truism of market research that people will say anything for a free Kit Kat, then it bloomin’ well should be; that’s the Informer’s take, anyway. This was reinforced earlier in the week when some research was announced by TNS that suggested the UK launch of the Palm Pre today would outshine the debut of the Apple iPhone.
Estimations released Monday suggest that this week’s launch of the Palm Pre in the UK will far outshine that of the Apple iPhone’s 2007 debut.
Telefonica O2 better hope the soon to be released Palm Pre sells well in the UK, as the carrier is about to lose its exclusivity deal on the Apple iPhone.
European carrier Telefonica has confirmed plans to launch the Palm Pre in mid-October in Germany, Ireland and the UK.
Struggling handset vendor Palm has reported heavy losses for the quarter ended August 28, 2009, despite claiming strong sales of its flagship Pre device.
Troubled handset manufacturer Palm has lifted the curtain on its second device based on the webOS platform, simultaneously slashing the price of its flagship Pre device.
Apple has struck a blow against Palm and its flagship Pre device, which some have heralded as stiff competition to the iPhone, by removing the Pre’s ability to masquerade as an iPod.
European operator Telefonica has been confirmed as the exclusive carrier of the Palm Pre smartphone in the UK, Ireland, Spain and Germany.
US handset vendor Palm said late Wednesday that it has appointed former Apple heavyweight Jon Rubinstein to replace Ed Colligan as chairman and CEO after 16 years at the helm.
The Palm Pre, the secret weapon of US carrier Sprint Nextel and struggling handset vendor Palm is set to hit shelves on June 6.
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