ANALYSIS: The war operators can’t win
As mobile operators expand their geographical horizons, they are increasingly finding themselves setting up shop in emerging markets; markets that are dynamic and undergoing major economic and social transition. However, as many have recently found out, such markets are not without their challenges and can often play home to political unrest. Providing the lines of communication to the general public during times of intense political turmoil can be a gruelling task for operators.

























Calls for consolidation in the European mobile market grow louder by the week and four-operator markets look increasingly challenged. Now, those mobile operators that have already built scale seem to be suggesting that there is no option but to expand yet further through diversification.