Blyk expands to Asia Pac
October 28, 2010 Written by James Middleton
Mobile advertising company Blyk is taking its model to Asia Pacific with the opening of a new office in the region this week.
Blyk
The fountain of youth – Aircel and Blyk
March 9, 2011 Written by Mike Hibberd
Indian carrier Aircel teamed with youth media firm Blyk to launch a content and advertising service in November 2010. It represented the first deployment for Blyk outside of Europe, the firm having switched its model from ad-funded virtual operator to carrier partner after its MVNO play failed to gain the necessary traction. Blyk co-founder Antti Öhrling and Aircel COO Gurdeep Singh spoke to Mike Hibberd about the drivers behind this latest partnership, and the firms’ plans for the future
Blyk rolls out in India
November 19, 2010 Written by James Middleton
Mobile advertising and marketing firm Blyk has struck its first deal outside of Europe, launching operations in India with Aircel.
Blyk closes €17m funding round
Mobile media and advertising company Blyk said that it has secured €17m in funding in a round led by Nexit Ventures, taking total investment in the company to more than €87m over the past four years.
Tags; Blyk, mobile ads
Blyk resurrects consumer offering
May 5, 2010 Written by James Middleton
Blyk, the one time ad-funded MVNO which repositioned itself as an advertising services provider, has brought its consumer offering back from the dead and is taking a crack at the Netherlands market with Vodafone as a partner.
Orange calls Shots with mobile advertising plan
January 26, 2010 Written by James Middleton
UK operator Orange revealed what it’s been up to with failed-MVNO-turned-managed-services-provider Blyk on Tuesday, marking the launch of Blyk’s first offering in its new guise.
O2 UK reckons it can get mobile ads to deliver
December 2, 2009 Written by James Middleton
UK mobile operator O2 is investing in the mobile advertising dream, seeking to position itself as an advertising partner that makes good use of all its customer data.
Crowd sourcing MVNO Giffgaff opens its doors
November 25, 2009 Written by James Middleton
Giffgaff, the MVNO subsidiary of O2 UK, which fancies itself as a crowd sourcing pioneer, opened its doors on Wednesday with a rallying call to its user base.
Musical differences
July 31, 2009 Written by The Informer
If iTunes killed the LP, then Spotify’s bringing it back from the dead (the Informer’s afraid there’s nothing we can do for the Radio Star). And if you’re the kind of person that likes the connected side of Abbey Road or anything by Pink Floyd then this is good news. Or it would be if the Beatles’ or Pink Floyd’s music were available on Spotify.
Tags; Apple, Barclays, Blyk, Orange, Spotify, Universal, A Week in Wireless, Africa, Americas, Android, App Stores, Apple, Asia Pacific, Europe, Middle East, Orange
Blyk repositions as managed service provider
July 27, 2009 Written by Mike Hibberd
Ad-funded MVNO Blyk announced Monday that it is to wind down its virtual network operation in the UK and reposition itself as a provider of managed services.
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