Cynthia Gordon, chief marketing officer of MTS, talks about managing the direction and strategy of one of the largest carriers in Russia and the CIS. The only British and only female member of the senior management team at Mobile Telesystems (MTS)-the largest mobile phone operator in Russia and the CIS-Cynthia Gordon seems unfazed by the [...]

For mobile operator and consumer alike, the potential attractions of femtocells include improvements to both coverage and capacity, especially indoors. There may also be opportunities for new services and reduced cost. We’ve heard something like this before of course; the question remains, are femtocells a fixed mobile convergence dream come true or a recurring technology nightmare?

There are certain things that mobile network operators don’t like to talk about. Revenues generated from adult content, under performing business units or disappointing service uptake are the types of prickly subject that tend to get swept under the PR carpet. But the issues of fraud and security probably top the list of things most likely to be kept tightly under wraps. Vendors, on the other hand, are keener than ever to bring these subjects to the fore.