Telecoms and pay TV operators will increasingly need to add new services such as Spotify and YouView to their bundles to keep existing subscribers and attract new ones. Although the simple packaging of telecoms and media products at a discounted rate might not seem like the most innovative strategy, it has proved to be the most powerful one as customers place more value on price, simplicity and convenience.
So, everyone’s agreed: broadband operators will eventually replace their decades-old copper networks with superfast fibre all the way to the home. That, at least was the consensus of some speakers on stage at last week’s fibre-to-the-x (FTTx) and Next-Generation Access (NGA) Summit in Berlin, Germany. But talk from operators and vendors on the show floor gave me yet more cause to question this conclusion
The Net-neutrality debate was, in one form or another, a key theme of today’s Broadband World Forum in Paris. For the majority of operators and telecoms equipment vendors speaking, the thorny issue of content providers in some way paying the owners of the broadband networks which their services travel “over the top” of was definitely a matter of “should”, rather than “if”.
Apple’s rivals have been particularly buoyed by the company’s seemingly underwhelming TV strategy. The latest version of Apple TV features no App Store and no apps. But there are several reasons Steve Jobs should not be overly worried.
How much do governments want superfast broadband? Pretty badly, it would seem. Barely a week goes by without a politician or regulator warning that next-generation access (NGA) networks will be essential to their country’s social and economic health. But recent developments in NGA technologies should give them pause for thought about what they are willing to sacrifice in order to reach their goals.
I’m no fan of conferences where everyone agrees and leaves with pretty much the same opinions they had when they arrived. In my opinion, such love-ins do the attendees a disservice and have played no small part in driving the telecoms industry down numerous dead-ends over the years. That’s why I found the European Competitive Telecommunications Association (ECTA) conference so refreshing.
Early adopters put up with a lot. They risked crippling back injuries to tote the first portable laptop computers. They paid over the odds for broadband for the pleasure of being “always on,” albeit at 512Kbps. They overlooked the many failings of numerous generations of smartphones to access the Internet on the move. So it should come as no surprise that the latest trend to sweep the telecoms and media markets should prove to be a bit of a disappointment.
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TV I was pleasantly awoken by my clock radio this morning to hear an Oxford University academic go “off-message”, as PR people and government spin doctors call it.
At Informa Telecoms & Media, we don’t often use charts, graphs or diagrams to illustrate our thought pieces, but sometimes a picture can paint a thousand words, as the old saying goes.
As debate continues over whether the latest micro-amendment to the European Union’s telecoms regulation will defend or destroy the supposed neutrality of the internet, one major question remains unanswered: whether it was ever in danger in the first place.
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