Mobile Communications International Issue 144 October 2007
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Operators and the cars of the future
Connected cars are fast becoming the topic that has the telecoms industry’s tongues wagging excitedly. This year, Ford’s chairman gave a keynote presentation at Mobile World Congress, RIM showcased a connected Porsche at its BlackBerry World 2012 event, and Google secured the first ever self-driving car licence in the US. And as the connected car market continues to evolve, mobile operators are finding that they have a key part to play in the ecosystem, and are having to invest time and resources to ensure they are not overlooked as the connected car market matures.
Jha replaced as Google overhauls Motorola management
Microsoft launches social learning network
We finally understand operators, says Intel
An Intel executive has admitted that the company’s historical inability to win a share of the mobile space stemmed from its failure to properly understand the operator community. Herbert Weber, EMEA marketing director for mobile and communications at Intel, told Telecoms.com that the firm has since taken the time to understand the nuances between the PC and mobile business models and has adjusted its offerings and features accordingly to appeal to operators and consumers alike.










