In September 2014 Phones 4u entered into administration after it became apparent that it would be unable to continue as a going concern following the loss of its distribution agreement with EE and Vodafone. Having seen consolidation of the UK mobile industry at network level with the merger of Orange and T-Mobile to form EE, we are now witnessing consolidation at retail level.
During a speech this summer, Google executive Tim Carter declared that operators simply can’t afford to innovate, claiming that that the “luxury” of digital innovation is now the sole preserve of the rich (i.e. Google) and entrepreneurs with little to lose. But is this really true?