Mobile Communications International October 2012
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To join the Q&A after the presentation please click here Engage with potential customers with the right mindset and through the right channels, and enable them to experience all the great things your company has to offer. Is mobile marketing included in your digital strategy? If so, how can you prevent your customers feeling like [...]
Leading Polish pay TV operator Cyfrowy Polsat has agreed to buy a majority stake in the market’s third-placed mobile operator Polkomtel, in a deal worth roughly PLN5.15 billion (€1.23 billion). Cyfrowy, which had 3.55 million pay TV subscribers at the end of the first half this year,according to Informa’s WBIS, said the deal will establish it as “the largest media-telecommunications group in Poland.”
African newcomer Smile has launched in three markets this year with a pure LTE play. The firm believes that new technology can only be properly exploited by new players and has pledged to shake up markets across the region. Tom Allen, Smile’s COO, talks to Mike Hibberd
Brazilian operators are missing out on revenues totalling R$40bn because they are not satisfying the coverage requirements of customers. And it is claimed that the prime reason they are not satisfying those coverage requirements is because the government is making it prohibitively difficult for them to do so. Yet the regulator has warned operators that if they do not begin satisfying customers, it will fine them and take their spectrum licences away. That must feel like a right kick in the Brazil nuts.
Independent consultant and one-time head of research and development for UK regulator Ofcom, William Webb asks whether operators really need to own the spectrum in which their services operate. If radio access infrastructure can be outsourced or shared and the core can be virtualised, why shouldn’t the industry look at innovative usage models for spectrum?