Samsung Electronics has announced that it has appointed two more CEOs to join the current CEO Oh-Hyun Kwon in steering the company.

The new appointments recognise the strong performance of Boo-keun Yoon and J.K. Shin, said Samsung. With Yoon as president of the division, Samsung’s TV business maintained and solidified its global leadership position, the firm said.

Under Shin’s role as president, Samsung’s mobile business posted significant growth and attained global number one position in smartphones in 2011 and in overall mobile phones in 2012.

Yoon will continue his role of overseeing the Consumer Electronics Division, which includes TV and appliance products. Shin will remain in charge of the IT & Mobile Communications Division.

“The new leadership structure will serve to clarify and enhance independent management of the two set divisions, as well as the independent management of the set and component businesses,” Samsung said in a statement.